Media in Mind: A Journalist's Guide to Using Today's Media for Effective Public Relations
4.5 out of 5
Language | : | English |
File size | : | 3672 KB |
Text-to-Speech | : | Enabled |
Screen Reader | : | Supported |
Enhanced typesetting | : | Enabled |
Word Wise | : | Enabled |
Print length | : | 218 pages |
Lending | : | Enabled |
By Daniel Reynolds
In today's fast-paced, ever-changing media landscape, it's more important than ever for public relations professionals to have a deep understanding of how the media works. Media in Mind is a comprehensive guide to using today's media for effective public relations. Written by Daniel Reynolds, a veteran journalist and public relations expert, this book provides step-by-step instructions on how to develop and implement a successful media relations campaign.
Reynolds begins by providing a brief overview of the media landscape, including the different types of media outlets and how they operate. He then discusses the importance of developing a strong media relations strategy, and provides tips on how to build relationships with journalists.
The book also includes chapters on how to write effective press releases, pitch stories to journalists, and manage media interviews. Reynolds also provides advice on how to deal with negative publicity and how to use social media to promote your organization.
Media in Mind is an essential resource for any public relations professional who wants to succeed in today's competitive media environment. Reynolds provides practical, actionable advice that can help you get your message out to the public and build a positive reputation for your organization.
About the Author
Daniel Reynolds is a veteran journalist and public relations expert. He has worked as a reporter for several major newspapers and magazines, and he has also served as a public relations director for a number of Fortune 500 companies.
Reynolds is the author of several books on public relations and media relations, including Media Relations for Dummies and The Public Relations Handbook. He is also a frequent speaker at public relations conferences and workshops.
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4.5 out of 5
Language | : | English |
File size | : | 3672 KB |
Text-to-Speech | : | Enabled |
Screen Reader | : | Supported |
Enhanced typesetting | : | Enabled |
Word Wise | : | Enabled |
Print length | : | 218 pages |
Lending | : | Enabled |
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4.5 out of 5
Language | : | English |
File size | : | 3672 KB |
Text-to-Speech | : | Enabled |
Screen Reader | : | Supported |
Enhanced typesetting | : | Enabled |
Word Wise | : | Enabled |
Print length | : | 218 pages |
Lending | : | Enabled |